2: DATA GATHERING TECHNIQUES
COLLECTING DATA is the first step in conducting a research or study. It may be gathered from primary or secondary sources.
Primary Sources - statistical data from government institutions, business agencies, civil society organizations, first-hand surveys and interviews
Secondary Sources - books, encyclopedia, journals, magazines, research or studies by other people
WAYS of COLLECTING or GATHERING DATA:
- Direct or Interview Method - direct contact with the interviewee; information is obtained by asking questions and inquiries from the interviewee
+: can get more accurate answers or responses since clarification can be made
-: costly and time-consuming - Indirect or Questionnaire Method - makes use of a written questionnaire; reasercher distributes the questionnaire wither by personal delivery or by mail
+: can save a lot of time and money
-: cannot fully expect that all distributed questionnaires will be answered; clarifications cannot be made if the respondent did not understand the question(s) or if the researcher does not understand the answer(s) - Registration Method - governed by laws
Examples:
birth rates are determined by birth registrations at the National Statistics Office, the birth registrations are required when a baby is born
all vehicles are required to register at the Land Transportation Office to record the number of vehicles
+: most reliable because it is required by the law -
Experimental Method - usually used to find out cause and effect relationships; often used by scientic researches
Example:
To know the effects of a fertilizer, a researcher experiments its use on a controlled group of plants.